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How SEO Can Draw the Right Students
Presented by: Francis McGovern, SEO Consultant at WhippleHill Communications, and Kit Creeger, Associate Director of Communications at Kimball Union Academy
Wednesday, February 8th at 1pm ET
What’s SEO got to do with enrollment? Good question.
In this session you’ll learn what search patterns and strategies you can exploit to help perfect your school’s SEO campaigns. We’ll give real world examples of how to leverage keyword research, content strategy, blogging, social media, and external linking for SEO success. See how these strategies can support your enrollment efforts – and then replicate them for your school.
5 Ways to Engage Alumni/ae on Facebook
Presented by: Travis Warren, President of WhippleHill Communications, and Jeremiah Stevens, Director of Alumni Relations at Lake Forest Academy
Wednesday, February 22nd at 1pm ET
You know your alumni/ae are on Facebook. How do you standout from their 500+ friends, targeted ads, the apps, and other community pages?
In this session we’ll feature Facebook strategies to draw alumni/ae to school events and conversations. Whether the goal is readership, comments or feedback, engagement equals relationship building, so it’s a worthy effort! In this idea-packed hour we’ll highlight examples of other schools’ Facebook Alumni/ae efforts so you’ll walk away with ideas you can modify and implement for your school.
Getting Your School Started with the Flipped Classroom
Presented by: Hans Mundahl, Technology Coordinator at New Hampton School, Brian Sullivan, Director of Experitial Learning at New Hampton School, and Steve Fay, teacher at New Hampton School
Wednesday, March 7th 1pm ET
What is the flipped classroom? How do you take the plunge?
Learn from a school who plunged and succeeded. When you decide to replace lecture with active classroom learning, it can impact curriculum, class materials, teacher professional development, lesson planning, and assignments.
The pay-off? Teachers meet students at individual levels, students feel engaged, and parents rave about their children’s performance. This session will help use technology tools to transform your classrooms to support this modern teaching and learning style.
How to Keep Up with Uber-Connected Parents: Portals and Logins
Presented by: Will Redway, VP of Sales and Marketing at WhippleHill Communications, and Susan Morgan, Information Services Database Coordinator at Shore Country Day School
Wednesday, March 14th 1pm ET
Plugged in parents want information. And they want it now.
Do you use your portal to deliver customized info to parents on simple log in? Do you organize portal info by parent priority? Is it easy to find and read? Do you solicit parent feedback? Is your parent login rate at 95%?
This session will highlight a number of strategies to increase your percentage of parent login, up readership, and make the most important info easy to access.
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WHIPPLEHILL WINTER WEBINAR SERIES
Join Travis Warren, WH president, industry insiders and your peers for a series of sessions focused on the Web-related topics of interest to independent schools.
WHIPPLEHILL ECOSYSTEM
Series of webinars pertaining to our ecosystem partners and the services they offer.
WHIPPLEHILL PRODUCT RELEASE
Demo on a product release ranging from basic functionality to specific areas of how to use the software.
WHIPPLEHILL PRODUCT ROADMAP
During this live presentation, you will hear an overview of WhippleHill's new features and product roadmap planned for 2011.
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